Gwyneth Paltrow and Her Controversial Goop Brand are Coming to Seattle

The Hollywood star hits Nordstrom to push her beloved/maligned luxury line.
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Gwyneth Paltrow's lifestyle brand has its share of fans and haters.

Looking for a last-minute Mother’s Day gift? You might be in luck as Gwyneth Paltrow’s love-it or love-to-hate-it lifestyle brand, Goop, goes from online to in-store for the first time with a major retailer this weekend.

Goop pops into Seattle’s very own Nordstrom from Friday through June 25 at both the downtown (500 Pine St.) and Bellevue (100 Bellevue Way SE) locations. Besides the A-lister’s line of luxury skincare and fragrance products, and apparel inspired by her personal style, the pop-up shop will feature other brands from Goop’s digital store—Staub ceramics, French Girl salts and scrubs, to name a few.

On May 19, the Goop guru herself will swing through the downtown Nordstrom to autograph her books (available for purchase during the “Goop-in,” natch).

While Paltrow and her lifestyle brand have come under fire for offering scientifically and ethically dubious health “tips,” Goop still comes to Seattle with plenty of fanfare.

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